great write up! I know of a major insurance company that started to communicate via Whatsapp and found out that it reduced costs of handling 'a call' considerable (-50%) and with higher customer satisfaction (NPS), so I see a future here!
We know Wechat works but no serious alternative in the West. Musk wants to do this with Twitter to some degree and I'm sure others will try. For me personally it would be nice if Meta refocused more on these existing projects as they have huge potential as you mentioned.
great write up! I know of a major insurance company that started to communicate via Whatsapp and found out that it reduced costs of handling 'a call' considerable (-50%) and with higher customer satisfaction (NPS), so I see a future here!
We know Wechat works but no serious alternative in the West. Musk wants to do this with Twitter to some degree and I'm sure others will try. For me personally it would be nice if Meta refocused more on these existing projects as they have huge potential as you mentioned.
Great write up my man